Faisal Hassan Consolidates 6 Tools and Increases Sales Velocity by 35% with Aurasell
Faisal Hassan was staring down a Salesforce renewal with four weeks on the clock. Instead of signing again out of habit, he ran a one-week pilot, migrated everything, and never looked back.
Faisal Hassan
Jul 24, 2026
From Tool Sprawl to a GTM Platform that Helps Sellers Sell
Challenge
A GTM Stack Plagued by Manual Steps
- Data lived across 6 tools that rarely agreed and required manual validation
- Reps had to manually cross-check all account research before they could trust it enough to act on it
- Piecing research together ate into actual selling time every week
- The pain from manual processes was breaking the will of their best sellers
Solution
One Platform, One Source of Truth
- Move faster with reliable data that the team could trust
- Migrate all historical CRM data into one system focused on execution
- Gain a live, bidirectional sync with HubSpot on day one, so information is always consistent
- Replace Salesforce, CPQ, ZoomInfo, Chorus, Apollo, and more with one AI-Native platform
Outcome
Sharper Data, Faster Deals, Happier Reps
- Account scoring helps Reps prioritize the right accounts to go after
- A stronger dataset lets Reps qualify accounts in (or out) faster with more confidence
- 50% faster time-to-ramp with research, talk tracks, and task management provided out-of-the-box
- With clearer data, 35% increase in sales velocity and 1.5x increase in productivity per head
Unlocking velocity without sacraficing quality
AVO Automation moved from a fragmented stack to a consolidated, AI-Native GTM machine driving results.
6
fragmented GTM tools
96%
data accuracy in a 2-3 day migration
70-80%
reduction in research and manual tasks
It’s no longer about how many Reps you have. It’s about how productive your Reps are.
Once you give your Reps Aurasell, it‘s an absolute game changer.
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