Agent Builder
Workflows become agents in minutes.
Aurasell Agent Builders turns a plain-English description into a working agent, with no code. Each agent runs on your records, conversations, and signals, triggered by a schedule or an event.
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A workflow automation tool still needs someone to wire in the data.
General agent builders connect to your CRM. Agent Builder is fueled by Aurasell's rich context layer.
Workflow builders typically reach CRM data through integrations you set up and maintain. Agent Builder agents run on Aurasell's own data model: records, emails, calls, and signals together.
Clay leads on enrichment breadth, but complex tables usually need a dedicated builder to maintain. In Agent Builder, anyone can describe the goal, signals, scoring, and output in plain English.
Prompts pasted across tools have no owner and no access rules. Aurasell agents inherit role-based access and put their results in named fields, tasks, or Slack posts that RevOps can trace.
From a sentence to a scheduled agent in four steps.
Agent Builder is part of Aurasell, so agents can act anywhere from contact to contract. RevOps owns every step below, and nothing ships without a defined trigger.
The instructions, the trigger, and the output side by side.
Open any custom agent to see the plain-English instructions it follows, the schedule or event that starts it, and the fields, tasks, and messages it produces.
Six agents revenue teams build first.
- Intent Workflow
Watches target accounts for intent spikes and creates a task for the owner with the signal that triggered it. - Deal Review Agent
Reads call transcripts and opportunity fields, flags missing MEDDPICC elements, and posts risks and next steps to Slack. - Proof-of-Value Tracker
Posts a status summary for each active proof of value to Slack twice a day, drawn from emails and calls. - Deal Registration Agent
Prepares partner deal registrations, such as AWS ACE submissions, from opportunity data so reps stop retyping them. - Demos to Watch
Points new reps to recorded customer calls worth studying, so ramp starts from real conversations. - Data Refresh Agent
Re-enriches a contact when an email bounces or a job change lands, drawing on prepaid AI credits.
Frequently Asked Questions.
- How is an AI CRM different from a traditional CRM?
A traditional CRM stores what reps type in. An AI CRM fills in the record from real activity. Aurasell captures emails, calls, and meetings, populates deal fields and sales frameworks from what buyers said, and lets agents update the record directly. - How do I keep CRM data clean without reps entering it manually?
Capture activity automatically and let the record update from it. Aurasell logs every email, call, and meeting to the right account and deal, fills framework fields from conversations, and enforces validation gates on stage changes. - Can I use Aurasell's AI CRM alongside Salesforce or HubSpot?
Yes. Aurasell runs on top of Salesforce or HubSpot with bi-directional sync, or replaces them as your system of record. Mid-market and enterprise teams usually start alongside their CRM. MobiClocks replaced Salesforce, Apollo, and MailChimp and was operational within a day. - Is consolidating on one vendor a lock-in risk?
You choose how far to go. Aurasell can run alongside your existing CRM with bi-directional sync, so you can consolidate at your own pace. Governance is built in: SOC 2 Type II, role-based access, row-level security, and tenant isolation. - What does the AI do with our customer conversations?
Agents operate inside your tenant, and users only see data their role allows. Conversations are protected by SOC 2 Type II controls, encryption, and tenant isolation, with flexible recording options for restricted environments.
See how a single workflow can become an agent in minutes.
