AI CRM
Your CRM should keep itself current.
Aurasell captures every email, call, and meeting, fills in deal fields, and updates the record itself. Run it as your AI CRM or on Salesforce or HubSpot.
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A CRM that waits for data entry is already out of date.
Traditional CRMs store what reps remember to type. Aurasell records what actually happened.
In a traditional CRM, the record is only as current as the last manual update. Aurasell logs emails, calls, and meetings to the right account and deal automatically.
Bolted-on assistants read a slice of CRM data and suggest edits. Aurasell's agents work on one data model that holds records, conversations, and signals, and update the record directly.
Sequencing, dialing, call recording, forecasting, and quoting usually mean separate logins and sync jobs. In Aurasell they run in the same app, on the same record.
Four steps from connected to current.
Aurasell runs as your CRM or alongside Salesforce or HubSpot with bi-directional sync. Either way, your sales process carries over and the record updates from real activity, contact to contract.
The deal, every conversation, and the next step in one record.
Open any opportunity to see every email, call, and meeting tied to it, with framework fields filled from the conversations and gaps flagged, such as no economic buyer identified.
Six jobs your CRM stops handing to reps.
- Activity CaptureEmails, calls, and meetings logged to the right account and deal automatically.
- Auto-Created OpportunitiesA new opportunity opens when a meeting is booked, so no deal starts off the books.
- Sales Framework Auto-FillMEDDPICC, BANT, and 3 Whys populate from customer conversations, with gaps flagged.
- Ask AurasellAsk about any account or deal in plain English, then have it update records, build views, or draft follow-ups.
- Bi-Directional SyncRun alongside Salesforce or HubSpot with two-way sync, and connect the rest of your stack through 1,500+ integrations.
- Governed AccessRole-based access, row-level security, and validation gates keep every record clean and properly scoped.
Frequently Asked Questions.
- How is an AI CRM different from a traditional CRM?
A traditional CRM stores what reps type in. An AI CRM fills in the record from real activity. Aurasell captures emails, calls, and meetings, populates deal fields and sales frameworks from what buyers said, and lets agents update the record directly. - How do I keep CRM data clean without reps entering it manually?
Capture activity automatically and let the record update from it. Aurasell logs every email, call, and meeting to the right account and deal, fills framework fields from conversations, and enforces validation gates on stage changes. - Can I use Aurasell's AI CRM alongside Salesforce or HubSpot?
Yes. Aurasell runs on top of Salesforce or HubSpot with bi-directional sync, or replaces them as your system of record. Mid-market and enterprise teams usually start alongside their CRM. MobiClocks replaced Salesforce, Apollo, and MailChimp and was operational within a day. - Is consolidating on one vendor a lock-in risk?
You choose how far to go. Aurasell can run alongside your existing CRM with bi-directional sync, so you can consolidate at your own pace. Governance is built in: SOC 2 Type II, role-based access, row-level security, and tenant isolation. - What does the AI do with our customer conversations?
Agents operate inside your tenant, and users only see data their role allows. Conversations are protected by SOC 2 Type II controls, encryption, and tenant isolation, with flexible recording options for restricted environments.
Watch the CRM update itself after one call. Start without risk, scale without limits.
